OurCrowd portfolio company Curiyo was featured in Mashable, a popular website covering the top social media news. Curiyo is a browser plugin that helps deliver relevant content to users curious to know more about a word or phrase on a site, without forcing users to leave the page they are on.
USA Today is trying out a new content discovery tool to keep readers from leaving the site. The newspaper has tapped Curiyo, a startup founded by Bob Rosenschein, who created Answers.com and sold it to AFCV Holdings for $127 million in 2011. Curiyo lets you click on a word or name to find out more about them.
Read more on Mashable here.