BioCatch and COMM partner to execute award-winning account-based marketing campaign, achieving a remarkable 63% increase in prospect engagement
COMM (formerly CommCreative), a digital-first marketing agency, is proud to announce its designation as the agency of record for BioCatch, the behavioral biometric intelligence pioneer and leader in digital fraud detection and financial crime prevention. This partnership marks a pivotal moment, driving BioCatch’s customer acquisition efforts to new heights with a sophisticated Account-Based Experience (ABX) strategy powered by the 6sense platform, resulting in a notable 63% boost in engagement with major banks globally. Read...
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