Author: OurCrowd

[BioCatch in PR Newswire] BioCatch named leader in Behavioral Biometrics and Device Intelligence

MIDDLETOWN, Mass., July 25, 2024 /PRNewswire/ — In its latest evaluation of Behavioral Biometrics and Device Intelligence vendors, leading business management consultancy Quadrant Knowledge Solutions identified BioCatch as one of its top performers, in its 2024 SPARK Matrix: Behavioral Biometrics and Device Intelligence, ranking the company as a market leader in both technological excellence and customer impact. The report stressed both the necessity and urgency of adding behavioral biometric solutions – which analyze physical behavioral patterns (mouse movements and typing speed, for example) and cognitive signals (hesitation, segmented typing, etc.) – to every financial institution’s fraud stack, as advancements in generative artificial intelligence (GenAI) render cybercriminals increasingly dangerous and legacy defenses increasingly vulnerable. Read...

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[Clinch in PR Newswire] Clinch and MetaRouter Partner to Provide Alternative Solution for Event Tracking Tied to Dynamic Advertising

NEW YORK, July 25, 2024 /PRNewswire/ — Clinch, the leader in dynamic ad serving and personalization and creator of Flight Control, the omnichannel campaign activation platform, announced today a partnership with MetaRouter, the trailblazer in server-side tag management and real-time event management. The partnership provides advertisers a cookieless, privacy-compliant solution to easily track and forward web behavioral events, including click data, from an advertiser’s website to Clinch for decisioning and insights. Read more...

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[InsideTracker in Digital Trend] I tried a $500 health tracking app. Here’s why it’s worth every penny

When you think about blood, technology probably isn’t the first thing that comes to mind. However, recent technological advancements have allowed our blood to offer insights into our health. InsideTracker is a service that combines the analysis of blood markers with data and lifestyle information to provide health advice. To benefit from this service, you must give a blood sample, download an app, and invest some of your time. The result? The chance to live a longer life. Read more...

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