Tag: Sports technology

Sports tech panel: Which tech trends are shaping the future of sports?

“The way athletes train, the way a coach prepares, even the way the fans view the game is dramatically different, all because of technological advancement.” -NFL Hall of Famer Curtis Martin “It is certainly an exciting time to be in sports tech.” – Sports lawyer/Forbes, Inc contributor Darren Heitner As long as there have been humans, there have been sports, though we’ve come a long way from sticks and rocks. In the sports arena, the future is now: Sports technology is evolving fast, already in stadiums providing mind-blowing experiences for athletes, spectators, and even home viewers. That’s why the sports tech industry is producing some of the hottest investment opportunities today, ranging from performance enhancers and wearables (IntelliGym, Fitbit) to improving fans’ sports-viewing experience (Replay Technologies) and diagnosis & treatment of sports brain injuries (ElMindA). OurCrowd recently hosted a live conversation with NFL Hall of Fame running back Curtis Martin, and Darren Heitner, Sports lawyer and Inc. magazine/Forbes contributor, each bringing their unique viewpoint as we explore what’s next in sports tech. The conversation was moderated by OurCrowd’s sports tech lead and BizDev rep,...

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Game changers: 4 tech trends re-inventing the world of competitive sports

Back in 1994, we marveled at coaches being able to communicate with their quarterbacks through headsets embedded in helmets. By 2012, fans and players expected helmets to use technological advances to provide better injury protection. At the same time, new materials couldwithstand a one hundred MPH beanball, and embedded sensors were sending signal warnings based on the force of a collision.  This followed the trajectory of sports technology, a burgeoning sector that even today, merits major-league attention. Sports tech has captured the imaginations of Michael Jordan and Mark Cuban, both of whom participated in a recent $44 million funding round for Sportradar, a sports data science company that has contracts with three major sports leagues as well as Google and Yahoo Sports. Advances in sensor technology, nanotechnology, imaging technology, as well as the cloud and communication tools that fuel the Internet of Things, are being put to service in sports to prevent and treat injury, improve training and performance, and enhance the fan experience. Wearables Sports wearables generally fall into two categories: devices and materials. Fitbit is the most well-known fitness wearable,...

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