Tag: ADvantage

[ADvantage in MarTech Series] Major League Rugby signs historic partnership with TAPPP to bring gaming to its live broadcasts

TAPPP, a New York-based technology and marketing company enabling fan engagement and new audience development, announced today a multi-year, national partnership with Major League Rugby (MLR) and The Rugby Network (TRN). TAPPP’s first-of-its-kind product will allow rugby fans across the U.S. to engage in live, on-screen betting transactions and gaming contests in a curated, seamless and uninterrupted experience on The Rugby Network. Read...

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[ADvantage in AP News] Flexia raises $4M to shape the future of connected Pilates

SAN FRANCISCO, April 5, 2022 /PRNewswire/ — Berkeley-based Flexia, developer of the first truly smart and connected Pilates reformer, has announced a $4M Seed round led by ADvantage, an early stage VC fund investing in tech companies shaping the future of sports, fitness, health and gaming. Other strategic investors in the round include Phoenix Capital Ventures, Techstars, and Calm Ventures. Read...

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[ADvantage in My Mobile] Rooter raises $25 Million in Series A round led by Lightbox, March Gaming, Duane Park

Game streaming and e-sports platform Rooter today announced it has raised $25 million (INR 185 crore) in a Series A funding round led by Lightbox, March Gaming, and Duane Park Ventures. 9Unicorns, ADvantage, Capital-A, and Goal Ventures also participated in the round along with existing investors, including IeAD Sports & Health Tech Partners. Read...

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